As our Green Acres and Hire A Hubby vans head out on the road each morning, it’s easy to focus solely on the immediate task at hand, whether that’s a meticulous home clean, a commercial property refresh, or a precision deck build. Our franchisees are naturally focused on their local customers, their neighbourhoods, and running their independent businesses.
But with World Franchise Day on 10 June, it is the perfect time to lift our eyes, look at the bigger picture, and celebrate the massive economic and social engine we are all part of.
While our business owners operate locally, they belong to a powerhouse network that keeps New Zealand moving. Together, Green Acres and Hire A Hubby represent hundreds of small business owners across the country, completing hundreds of thousands of jobs for Kiwis every single year.
In New Zealand, small-to-medium enterprises (SMEs) make up over 97% of all businesses. But when a small business operates under a structured franchise model, its potential to thrive skyrockets.
The Massey University Franchising New Zealand Report highlights some incredible statistics that show exactly how much weight the franchising sector carries in the Kiwi economy:
A $47.2 Billion Contribution: The annual total turnover for the New Zealand franchise sector has grown to an estimated $47.2 billion. To put that into perspective, that is a significant chunk of New Zealand's total GDP, rivalling many of our traditional primary export industries.
A Nationwide Workforce: Franchise networks across the country directly employ more than 114,300 people, making the sector one of the largest collective employers in the country.
World-Leading Density: Factoring in our population, New Zealand is actually one of the most franchise-dense countries in the world per capita. Kiwis love the model because it pairs local passion with proven operational systems.
A Message from Our Leadership
Read more: 2026 Green Acres National Conference & Awards.
Reflecting on these milestones, Green Acres and Hire A Hubby General Manager, Jason Hill, highlights the true value of the network’s scale:
"With over 500 franchisees across the country, we are an integral part of the local communities we serve. Sometimes it’s easy to forget just how powerful the franchising model is. Franchising isn’t a sideline to the New Zealand economy—it is the backbone of it.
When our business owners provide a reliable service, sponsor a local sports team, or lead the industry by adopting clean, battery-powered technology, they aren't just building their own asset. They are contributing to a collective force that drives multi-billion-dollar economic stability and creates thousands of jobs across Aotearoa. By working together as a collective family, we amplify our positive impact and contribute to stronger, healthier communities for everyone."
— Jason Hill, General Manager
More Than Profit: Champions of the Community
For Green Acres and Hire A Hubby, being a part of this economic engine isn’t just about turnover; it’s about sustainable, community-led growth.
According to the Massey report, nearly 90% of franchise businesses contribute directly to their local areas through sponsorships, donations, and community initiatives. That's why we're a proud sponsor of Barnardos Aotearoa, where franchisees volunteer their time and skills to create safe spaces for tamariki.
Read more: Exciting Partnership Announcement: Green Acres Join Forces with Barnardos Aotearoa!
Our collective footprint is also driving a cleaner New Zealand. Through our nationwide emissions reduction partnership with STIHL, we are actively transitioning our lawn and garden networks away from fossil-fuelled equipment and towards commercial battery-powered gear—removing tonnes of carbon from the atmosphere annually.
The Trusted Choice for Corporate Partners and Homeowners
When other companies look to partner with us, or when homeowners book a service, they aren't just hiring a single operator. They are tapping into a solid framework built on compliance, robust health and safety systems, national marketing power, and over 30 years of trusted brand equity.
Read more: MTF Partners with Green Acres and Hire A Hubby.
To all of our incredible franchisees, commercial clients, and residential customers across Aotearoa: thank you for being a vital part of the family. We are incredibly proud of the collective impact we make together.
Work with Us
Proud Winners
Connect in your favourite space:
Visit our sister companies:
